Whereis® is mad about maps.
Whereis® is the leading provider of digital maps and content for Australia, and among the leading digital maps and content providers for New Zealand as well.
We are part of Sensis, Australia's largest and most trusted information provider and a fully-owned subsidiary of Telstra.
The start of the journey
Back in the mid-nineties, we recognised satellite navigation devices weren't just a fad, but a soon-to-be essential part of everyday life. To that end, in 1997 we worked very closely with BMW to create a digital mapping database to help them deliver the first in-car satellite navigation system in Australia.
A year later we launched Australia's most popular navigation website, Whereis.com. Today, Whereis.com is visited more than 4.2 million times every month1.
Other milestones we've reached along our journey include:
- Signing with international mobile GPS satellite navigation provider Webraska for online/wireless mapping in 2001
- Launching Australia's first portable navigation solution with Whereis® maps in 2002
- Signing several licences with new leading portable GPS satellite navigation manufacturers in 2005, making Whereis® the leading provider of GPS satellite navigation map data in Australia.
Since 1997, our comprehensive mapping data has powered more than 1.5 million portable and in-car satellite navigation systems across Australia and New Zealand – an achievement we are very proud of.
Navigation for everyone
Today, we realise that people want a selection of navigation tools to suit a variety of needs. New technologies don't replace old ones, they complement them, giving us even more control over how we get around.Whereis® has developed an entire range of digital mapping products that can be used across every medium. From the web, mobile and smartphones, to in-car and portable GPS systems – not to forget our specialised products for business and government – we're the experts in every channel.
Read more about the future of GPS & Navigational Devices
